Godiva: Won’t Take “No” For an Answer :(

Godiva, legendary U.S. maker of fine chocolates, is leaving a very bad taste in my mouth because they do not respect customer opt-out from marketing emails. :/ I occasionally order from Godiva, usually to send a birthday or thank-you present to somebody. I have an account, with a tagged email address. When created, that account was opted out of all marketing emails whatsoever, as I almost always do. This time, because of previous issues with being re-added to Godiva’s marketing email list after placing an order, I phoned in the order. When giving it, I *explicitly* told the sales rep to ensure that my email address did not get added to any lists. Although Godiva sends transactional emails from their own IPs, marketing emails are sent via Acxiom Digital.

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