Pastelli: Selling domestic kitchen and bathroom renovation to B2B spamtraps

Unfortunately it’s not an April Fool’s joke.

Pastelli Oy (www, biz reg) has been at it for a long time, my personal collection goes back at least a year.

Pastelli’s spam service provider is Scion Systems Oy (www, biz reg, spam service page). This business doesn’t bother informing the world of any Terms of Service, so supposedly spamming and the use of purchased lists are all just fine. They also offer the possibility of spamming their own B2B list.

I tried to inform the spam service provider about the previous incident (also involving a renovation company) in December 2012, but not having heard of RFC 2142, they don’t have an abuse@. Didn’t bother any further.

Pastelli are selling domestic renovation services to a mailing list that is somehow drawn from the Finnish Business Information System (which they correctly name their own marketing file, accepting responsibility for the faults therein) in a crooked attempt to circumvent the pesky little restriction that is Section 26 of the Act on the Protection of Privacy in Electronic Communications. Clearly this isn’t even pretending to be a B2B service – the From line reads “Pastelli – All the renovations of your home”, after all.

The target addresses are partially personal data (of the firstname.lastname@domain.example type). Mitigating exceptions to Section 26 might otherwise apply, but the products and services being advertised would have to have some relevance to the job functions of the addressees. Now whose job is it at any business to order domestic renovations for anybody’s home…? (My personal take is that it isn’t.)

And of course, in violation of Section 9.2 of the Personal Data Act, some of the personal data on their list are outdated and erroneous, and shouldn’t be processed at all.

Spamming IP: (

Spam headers:

From  Mon Apr  1 hh:mm:ss 2013
Return-Path: <>
Received: from ( [])
        by x (Postfix) with ESMTP id x
        for <x>; Mon,  1 Apr 2013 hh:mm:ss +0000 (UTC)
Received: from MANSOFT_WWW0311 ([]) by with MailEnable ESMTP; Mon, 1 Apr 2013 hh:mm:ss +0300
MIME-Version: 1.0
From: "Pastelli - kaikki kotisi remontit" <>
To: x
Reply-To: "Pastelli - kaikki kotisi remontit" <>
Date: 1 Apr 2013 hh:mm:ss +0300
Subject: Keittiö- ja kylpyhuoneremontti
Content-Type: multipart/alternative;

Human-readable spam contents: Hardly any, mostly a “P.O. if you can’t read HTML”.

Keittiö- ja kylpyhuoneremontti

Sähköpostiohjelmasi ei tue HTML-muotoa.
Viestin voi lukea klikkaamalla tästä:

Osoitelähde: Pastellin markkinointirekisteri
Jos et jatkossa halua tätä uutiskirjettä, klikkaa tästä:


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