Oct
17
Rather Good Blog on “Re-Engagement Strategy”
A few years ago an antispammer I know emailed me a link to a blog by an ESP representative, D. J. Waldow at ESP Bronto Marketing. In his blog, Waldow comments on something called “re-engagement strategy” at a web-based online mall, Shop.org. I think Waldow has since left Bronto, but the blog is still there. I’m normally a bit allergic to marketing-speak, but this blog is good and is still worthy of attention. Read it here: